How can you use social media to promote your tours

Are you wondering how to use social media  to promote your tours? Social media is one answer that will help connect people all across the world. There are many benefits of using it as a marketing tool.

We know that when we have more followers, our posts rank higher and greater engagement with them provides us feedback on what they like about our products and services!

Why social media?

Social media is a fantastic way to spread the word about your business. It’s also easy for people to share their experiences with friends through social media posts which can help create more demand for your business. Not only will you see an increase in clientele but you’ll also save money by not having to invest in other expensive advertising campaigns or print ads since everything is done online these days!

3 ways to use social media to promote your tours

In this blog post, we go over three different ways to use social media to promote your tours, especially for boat tours and cruises.

1.Post pictures of the beautiful scenery and activities that will be available for tourists

Attention is on social media right now. Everyone is passing time scrolling endlessly on their feeds and waiting for the next thing that might catch their attention for a while. Sometimes, it’s  a  destination for their next trip. That’s why you should  leverage social media for your travelling business.

It’s important to post regularly on all of your social media channels as well as include photos and videos with captions at least once per week so people know what they’re missing out on if they don’t take advantage of the offers.

Try posting something, even if it’s just a picture to get the conversation started. This provides an opportunity for people who are interested in travelling or want to visit a specific destination, to connect and exchange opinions with others who have been there.

Be sure to include a hashtag (#) for each picture so that everyone can easily search and find your post. That’s a great way to use social media to promote your tours. 

Social media management takes time

Don’t have time for your social media management? Kleesto is the leading provider of social media management services for tour companies around the world. We help our clients build and grow their presence on Facebook, Twitter, Instagram, Pinterest, and other platforms where they can reach out to new customers every day. With our team of experts managing all aspects of your social channels you’ll be able to focus on what matters most – running your business!

2. Create an event page on Facebook so people can RSVP & find out what they need to bring with them

A Facebook event is a great way to get the word out about an event, get people to show up, and a good resource for travel events. They allow for a lot of customization with things like event registration, RSVP management, and even live updates on attendees. Prospects can find things to do in their area as well as other areas of the country.

Sync tours with Facebook events

We know that it’s hard to keep track of your bookings, which frustrates you and leaves you wondering if you have any openings or not. What’s more, you lose money when a customer calls and asks for availability and you tell them no.

That’s why we created Kleesto, the solution that allows tour operators to sync all their tours with Facebook events. Now customers can see your open dates without having to call in advance!

No more manual data entry

The best part is that it only takes 5 minutes to get set up. We do all the work for you! All you need is an active Facebook page where people can RSVP on events directly from their newsfeeds. Once they RSVP, they have been added automatically into your calendar as a confirmed booking – no more manual data entry!

And because we’re syncing with Facebook Events, there’s no limit on how many confirmations or attendees will be synced into your calendar either…you’ll never miss another booking again!

3. Share posts from other blogs about your company’s history, success stories and more

This is a great way to expand your reach and since you already have experience in the industry, it’s easy for you to recommend articles about places and activities worth checking out. For example articles on the food of different countries; The best ways enjoy their stay at certain destinations – like how much wine can be consumed during one visit!

Stories of fun, happy people are the best way to attract tourists. People enjoy looking at photos from festivals and historical sites that show how much other locals love their city too!


Ever feel like your travel company is missing out on growing? Do you have any questions about what we’ve discussed today or need advice on how to improve the digital marketing campaign of your business. Kleesto can help automate booking, operations, and communications for a FREE 21-Day trial sign up with no credit card required!

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